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Our more on ethos and pathos and little on

Our world is doomed to climate change and its disastrous events. In response to our world’s climate change, writer Eduardo Porter’s article suggests that we cannot stop climate change but we can take action to limit its damage. The article focuses more on ethos and pathos and little on logos. Thus, this gives the reader less evidence to be persuaded by facts that climate change will doom the world. However, he effectively builds his argument by using two models of persuasion, pathos, and ethos, with a weak logos, to present his argument that the dire consequence of climate change is virtually inevitable.                     The first technique used by Porter that is evident in the article is his use of pathos, a technique used to elicit an emotional response in a reader. He attempts to invoke sympathy within the reader by using highly confronting and descriptive language. For instance, he states: “This stark future is rendered vividly in a comprehensive report (…)raise awareness about the impending perils of a changing climate.” He uses quotes such as these to suggest what may happen in the future and promote fear and a sense of impending doom in the reader. Porter is well aware that a reader that experiences a strong emotional response to his article is much more likely to be convinced of his argument.                                  The second technique is based on logos, where Porter effectively weakly uses it to persuade the reader, mainly by science, statistics, and facts. He uses a weak logos about the crops. Porter states a fact on how “Professor Greenstone supports a tax coupled with a major expansion of investment in research to develop cost-competitive technologies, which the U.S. could also make available to the big polluters of the future: China and India.” This is persuasive because Porter uses credible facts by a professor who knows about the facts about taxes and cost-competitive technologies.  Porter is using statistics to persuade the reader through logos, but he does not back up with reputable evidence but assumptions. This makes the rhetorical device of logos weak.                      Finally, Porter persuades the audience many times with the use of ethos, one of his stronger rhetorical devices. For example, in this article, Michael Greenstone Massachusetts Institute of Technology said: “‘We are swinging to fossil fuels in ways that couldn’t have been imagined a few years ago.’ said Michael Greenstone of the Massachusetts Institute of Technology.” Porter’s use of credibility here is persuading, since he quotes someone from a reputable college, such as MIT. Greenstone is credible on how fossil fuels are continuing to lessen the effect on the environment.                     Eduardo Porter efficiently argued that the dire consequence of climate change are virtually inevitable by using pathos and ethos, with a weak logos. He employs strong logical connections and establishes real-world foundations for his point.


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